How to win at office politics (2005) By Colin Gautrey and Mike Phipps I think this book is very direct and clear about certain types of tricks, and after reading, you will be amazed of the authors’ capability to translate the tricks into writing so closely. Dirty Trick 1 : Fall Guy / The [...]
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Creating Products and Businesses that market themselves (2009) By Alex Bogusky and John Winsor The old way of selling was to create safe, ordinary products and combine them with mass marketing. The new way is to create truly innovative products and build the marketing right in. One such example is Apple’s iPod, iPhone and iPad. [...]
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the backbone of leadership (2006) by Gus Lee Churchill of Great Britain once deemed courage “the first of all human qualities.” It is the one quality needed for human survival. He talks about 3 base skills : courageous communication, courageous leadership, and courageous problem solving. There are 4 steps to courageous communication model : 1) [...]
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How unlikely innovators solve the world’s toughest problems (2010) By Richard Pascale, Jerry Sternin and Monique Sternin Think of the toughest problems in your organization or community. You have tried all ways to solve it but it still failed. What if they’d already been solved, and you didn’t even know it? I like [...]
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An inquiry into the value of work (2009) By Matthew B.Crawford I share similar experiences with the author, though maybe I am not so much of a high flier. While doing work facing the computer in the office, I really feel lost, and totally lost all passion and motivation. It is only when I take [...]
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By Joe Vitale (2007) During the 1920s and 1930s, Bruce Barton was a household name in America – a hugely successful advertising man who revolutionized his industry by treating customers like people, not like sheep to be fleeced. He created some of the most memorable and long-lived advertising slogans and campaigns in history. Secret [...]
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Are you indispensable ? (2010) By Seth Godin A linchpin is an unassuming piece of hardware, something you can buy very cheaply at the local hardware store. It’s not glamourous, but it’s essential. It holds the wheel onto the wagon, the thinger onto the the widget. His advice: in a world of cold, commercial systems, [...]
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The Myth of Mass and the End of Compliance (2011) By Seth Godin I am quite disappointed with this book, as I have read Seth Godin’s “Poke the box” before, and I have high expectations of his books. The book just emphasize that the trend is now towards a “werid” choice instead of a more [...]
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By Joan Duncan Oliver (2007) This is one of the “Coffee with…” series book. It is a bit confusing, and I think it gives only a very superficial introduction of buddhism. Nevertheless, I like the part about mindfulness and meditation. Practically speaking, the Buddha’s teachings are about training the mind. A well-trained mind is calm, [...]
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By Merlin Holland (2007) The author Merlin Holland is the only grandson of Oscar Wilde. The family was forced to change their surname to Holland after the trial of Oscar’s homosexuality. Thus the family has never reverted to the name Wilde. Oscar wrote many works including “The Picture of Dorian Gray”, which was described [...]
